Jonathan Williams - BE THE BRIDGE BETWEEN INFORMATION AND ACTION
Jonathan has over 25 years’ agency experience in the insight and brand strategy industry as a consultant, company director, entrepreneur and angel investor.He co-founded two successful agencies. The first, Clear, grew to a team of over 100 and was sold to M&C Saatchi in 2007. The second, Mash, has grown to a team of 25 and an annual turnover of over £5m.He founded his current start-up, Discover.ai, to explore how AI and machine learning can accelerate the world of insight and brand consulting through data driven agile tools. Over the years he has worked with some of the world’s largest and fastest growing businesses and brands (including Unilever, Heinz, Samsung, Google, Bacardi, PepsiCo and Transferwise) as well as a wide range of innovative start-ups and agencies.He has also personally invested in several start-up companies spanning the luxury, insight tech, media tech and food and drink industries. Two of these companies achieved value creating exits and many other are enjoying significant market success.In this podcast episode of - A Date With Data, Jonathan talks about his passion for business and entrepreneurship, failures that taught him a lot about himself. His shares his views on what the industry should be doing more to promote young talent and why practitioners should embrace technology to generate creative & actionable insights in today's fast paced world of business.