The Empowered Marketer | A podcast for B2C and ecommerce marketers
About This Show
The podcast for marketers, by marketers — the Empowered Marketer explores real-world tactics and techniques to grow your B2C business.
Host Cara Hogan interviews top ecommerce marketers, B2C growth marketers, and marketing agency leaders to explore how real marketers captivate their audience, convert new buyers, and drive long-term customer loyalty. If you’re looking for vague, inspirational ramblings — go elsewhere. If you’re looking for actionable strategies to up your marketing game, get more creative, and be empowered to drive revenue, you’ve come to the right place.
Brought to you by Zaius, the B2C CRM.
Most Recent Episode
Influencing the Influencers for Rapid Ecommerce Growth | Jack Meredith of Kettle & Fire
You’ve probably stories of celebrities paid millions to endorse products and thought, ‘There’s no way I can afford that for my B2C brand!’ But with the right strategy, influencers can drive serious revenue for your brand. Jack Meredith is the Senior Growth Marketer at Kettle & Fire, an organic bone broth company that recently hit shelves at Whole Foods. Jack helped the brand build early traction with a powerful influencer marketing program targeting health and fitness. So how did he do it?
Rated 5 out of
Finally a show by marketers for marketers!
This show gives in depth insights into the happenings of e-commerce and retail. It is ran by a marketer who interviews successful professionals in this field to get answers to real barriers!
Date published: 2018-02-12