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Episode Info: This Podcast Is Episode Number 0200 And It Will Be About The Definitive Guide to Online Marketing for Contractors  Today's Guest Article Is From Joseph Hughes Founder Of Contractor Dynamics Joseph Hughes was interviewed for the Contractors Success M.A.P. Podcast and was very generous with his time and provided some extremely valuable insights for how you can market your Contracting Company. The article below is a recap of some of the precious gems he shared on the podcast. As a construction company owner or manager, you’ve undoubtedly faced some frustration with marketing your business effectively. Maybe you’ve invested in marketing and web services, but haven’t gotten the results that you expected or were promised. Or perhaps you are so overwhelmed with the amount of information out there, often conflicting, that you haven’t decided what you want to do yet. Trust me, feel the pain. I spent over a decade in the construction industry prior to starting Contractor Dynamics. Word of mouth is great, personal referrals can be the best source of new business, but we all know that there is a huge opportunity to leverage the web to grow, or even sustain, our businesses. But you’re a contractor, not a marketing guru. You’re already wearing too many hats and working too many hours. How are you supposed to make sense of all the options available to you, know whom to trust, and develop a marketing plan that’s actually going to get you results? I’m going to walk through a very simple outline that will help you better understand the different types of online marketing available to you as a construction business owner. But first, a quick background… Why Should I Listen To You? After growing up in the construction industry, I founded Contractor Dynamics in 2013 to help builders, contractors, and related professionals grow their businesses strategically by leveraging the web. Our team has a passion for helping contractors navigate the tricky world of online marketing and use the web as a tool to transform their businesses. Contractor Dynamics understands that best-in-class construction companies lack the time, expertise, or interest to stay on top of trends in the fast-changing world of online marketing and market their business in ways that ensure long term growth. Because we have been working exclusively with contractors for years, we have developed powerful and proven solutions to deliver more leads and more customers to our clients. We work with clients worldwide who understand the importance of investing in their businesses to differentiate, generate more inquiries, and to win more quality business. Contractor Dynamics stands out from other web and marketing solutions because: We work only with contractors. We deliver results and detailed reports monthly. We have no long-term contracts; instead, we believe in earning our clients’ business every month. Although we offer a full range of marketing options, our core services include...
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