Unthinkable with Jay Acunzo
About This Show
Stories of work that seems crazy, until you hear their side of it. This is a show for people bothered by average work, who aspire to do something exceptional. Join host Jay Acunzo as he fights against best practices and conventional thinking and journeys to the far corners of the business world to dig up stories you've never heard and ideas you've never considered. It's Unthinkable.
Most Recent Episode
Don't Start with Data
I'm hard at work making Unthinkable Season 4 AND writing my first book, Break the Wheel, due out this fall (2018). The book is inspired by and pulls from the first three seasons of Unthinkable! For now, here's an oldie but a goodie -- a sneaky-good episode from the archives. Enjoy! Subscribe to get one new story or idea every Monday morning about being better than best practices: http://bit.ly/joinunthinkable
Rated 5 out of
Episode 003 Craft Driven
Jay's exploration of the stories and big ideas behind some of the world's best creators continues to inspire because he recognizes creative achievement in places where you might not expect to find passionate, craft-driven individuals.
Each episode is becoming increasingly focused and ends with an actionable "assignment" for the week.
In this episode, Jay explores a craft-drive entrepreneur enjoying great success at his favorite espresso shop.
What makes this episode special is that, by locating and chatting with a craft-driven individual outside the content marketing world, Jay uncovers universal lessons and stories that drive home the essentials of craft-driven from a fresh perspective.
Date published: 2016-04-13
Rated 5 out of
Jay Acunzo, well done. To the writers, content marketers, strategists, and anyone else for that matter (Bill Simmons, Andy Dwyer, Michael Scott, etc) who are checking out Unthinkable, it is worthy of your time.
From watching Jay crush it behind-the-scenes via snapchat (@jayacunzo) and now after listening to the 1st episode, it is clear the man is passionate and has perspective about creating quality content. He did not just throw this together. The content, sound quality, flow, and the interviews meet the demand of you, the listener. He is breaking down the current sucky media business model which is everywhere. It has saturated the market with garbage and so-called "simple hacks". It's time to stand out, be creative, and add value. Jay and those he interviews are doing just that. Enjoy!
Jay, I wish you the best and look forward to watching/listening to your journey. A piece of advice from Ricky Bobby's father, Reese. You gotta learn to record a podcast with fear. There ain't nothing more frightening than recording with a live cougar in the studio. Good luck!
Date published: 2016-03-21