Show Info: Join your hosts Rob Woodbridge from UNTETHER.tv and Asif Khan from TheLBMA.com as they discuss the most relevant stories in the location-based marketing and mobile industry.
Welcome to episode #274. On the show: Sodimac lets you sleep on the side of the highway; Crimtan partners with Primesight; The Rappi App for simple grocery shopping; LiveNation gets into location with their own LBM platform; Deliv partners with UPS; Yahoo! Japan partners with IndoorAtlas; ASDA + Clear Channel UK; xAD launches MarketPlace; PlaceIQ and LiveRamp work together for TV ads; Geofeedia and Dell partner. Our resource is from ODUM and focuses on the proximity payment market. This Week in Location Based Marketing Episode 274 Recorded: February 27, 2016 Hosts: Rob Woodbridge & Asif Khan (see all the episodes) wistiaEmbed = Wistia.embed("o0evtxkrms", { videoFoam: true }); Show Notes: Support our show with Patreon! Top stories of the week sponsored by Samsung 1. Sodimac - McCann Lima highway billboard 9:27 2. Crimtan partners with Primesight 12:17 3. Grability’s Rappi app 14:00 4. LiveNation to roll out Location Based Marketing Platform 20:30 5. Deliv partners with UPS 23:40 Resource: Global Mobile Proximity Payment Users Surpass 1 Billion by 2019 29:40 Member News 1. Yahoo! Japan signs contract with IndoorAtlas 35:30 2. ASDA + Clear Channel UK 36:45 3. xAD launches MarketPlace 37:40 4. PlaceIQ teams with LiveRamp for TV ads 39:20 5. Geofeedia partners with Dell’s Digital Business Services 40:25 Subscribe to TWiLBM
