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Episode Info:   Should, or should you not be using social media scheduling tools has been an ongoing battle of opinion between social media experts. A previous guest on this show believes that tweets should never be scheduled, because what’s so important that it needs to be said, but not important enough for you to be there when it is. Laura Roeder takes a different stance. She believes that there is a very important place for pre-scheduled updates, so much so she built a tool to do just that. On this episode of the Traffic jam podcast we discuss the pros (and woes) of scheduling posts on social media as well as take a look at the marketing strategies that helped catapult her service Edgar to success. SPECIAL BONUS: Download the Social Media Scheduling Guide and get more productive with your social media marketing. Includes ready-to-go schedule, MP3 and word-for-word transcript. OUR GUEST: Laura Roeder is the founder of LKR Social Media. She started as a web designer before she moved to social media consulting and training. Putting her learning and best practices together, she creates the new social media tool, Edgar. During her off-time, Laura loves to read and spend quality time with her family. She reportedly “kills” it at karaoke. SUBSCRIBE TO TRAFFIC JAM: iTunes | Stitcher A QUICK PREVIEW OF THE PODCAST: Here are some of the highlights from episode 74 of the Traffic Jam Podcast… Social Media Scheduling. When To Schedule Updates? How Many Updates To Post? How To Use Your Social Media Time Effectively? How To Use Social Media As Engagement Tool? Content Marketing That Works. Email Marketing Tips. How To Establish Your Email List? Importance Of Regular Blogging. Facebook Advertising. Getting PR Coverage. Why Consistency Is Important? TWEETABLE MOMENTS: If you enjoy this episode of Traffic Jam, please share it using the social media buttons you see on this page, or click to tweet this Laura Roeder quote from the show: You can also get Laura’s quote as exclusive illustrated artwork along with more special episode bonuses: Click here to Download “I do not advise posting on social media 5-6 times a day, that’s not good use of your time.” ~ @lkrClick To Tweet To see the full transcript of this episode in-page click show/hide transcript: Show / Hide Transcript Hey, what’s up there Traffic Jam listeners?  You’re tuned in to Episode 74 of the podcast show that teaches you how to get more traffic to your website, and build a profitable audience online. I’m your host James Reynolds, as always. Before we get stuck into today’s interview section, I want to say a couple of shouts out to businesses who’ve left some Stitcher reviews to Traffic Jam this week. The first goes out to Michelle from Seattle, who says “Hello James, I appreciate your Jake Burkett interview, very well done! Great information”. Second one to Larry Fournillier and he says “Awesome content! I’ve only recently started listening to Traffic Jam with James Re...
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