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Episode Info:   Conventional thinking would dictate that you should get full credit for a 40,000 word blog post when you wrote it. You write, you get the reward. This was not (entirely) the case for Aaron Agius however when he wrote tens of thousands of words for QuickSprout.com. His name didn’t appear as the author, and he didn’t get paid. Why then would he waste days of his time to content that sits on someone else’s site published under someone else’s name? Aaron Agius understands the power within other people’s audiences, when those audiences are bigger and more established than his own. Aaron is adept at identifying co-authored content and guest post opportunities then exploiting them for his own gain. On this episode, you will discover how Aaron leverages highly trafficked sites to get more ‘eye balls’ and build his brand. SPECIAL BONUS: Download the co-authored content strategy used by Aaron Agius to leverage other people’s audiences to build his brand. OUR GUEST: Aaron Agius is the managing director and co-founder of Louder Online, an inbound marketing agency geared towards creating imaginative marketing strategies for small businesses and global corporates. His business has worked with international brands such as IBM, LG and Ford. Aside from running an agency Aaron is a prolific content creator. He has produced two in-depth guides for QuickSprout; The Complete Guide To Building Your Blog Audience and The Complete Guide To Building Your Personal Brand. Each guide being of more than 20,000 words. Aaron Agius also writes for leading business and marketing publications like Entrepreneur, Hub Spot and Search Engine Journal. SUBSCRIBE TO TRAFFIC JAM: iTunes | Stitcher A QUICK PREVIEW OF THE PODCAST: Here are some of the highlights from episode 71 of the Traffic Jam Podcast… Why Aaron Wrote for QuickSprout. Guest Posting. The ROI with Co-Authored Content. Determining Where to Guest Post. Finding the Balance: Content on Site vs. Guest Posting. How to Get Good at Writing. The Right Type of Content. Why Longer Content Works. Social Distribution: How it Works. Aaron’s Facebook Marketing Strategies. TWEETABLE MOMENTS: If you enjoy this episode of Traffic Jam, please share it using the social media buttons you see on this page, or click to tweet these Aaron Agius quotes from the show: You can also get Aaron’s quote as exclusive illustrated artwork along with more special episode bonuses: Click Here To Download. “Create content that answers questions and solves problems.” ~ @IamAaronAgiusClick To Tweet “Guest post content’s main goal is branding and geting your knowledge out.” ~ @IamAaronAgiusClick To Tweet To see the full transcript of this episode in-page click show/hide transcript: Show / Hide Transcript What’s up listeners? Welcome to Traffic Jam episode#71. I am your host, James Reynolds, and right now you are probably wondering where I have been. It has been a few weeks now since we last recorded an episode, what mor...
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