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Episode Info:  Learn how to spread and share you life changing thoughts and expertise through your own podcast show Discover what podcast can do for your business Learn the ins and outs of podcast production and the common struggles that podcaster experience in launching and maintaining their podcast show Resources/Links: How to Start a Podcast: Every Single Step: Summary Colin Gray is a podcaster, speaker, and founder of and The Podcast Host is a podcast network and a huge content resource on creating a successful show. Alitu is a web app that automates podcast production and assists editing, making podcasting quick and easy! In this episode, Colin shares how to create a podcast in a short possible time. He holds your hand through every single thing you need to do to start a podcast including planning for success, top-quality equipment, recording, editing, publishing, and growth. Check out these episode highlights: 01:24 – Colin’s ideal client: Our ideal client tends to be coaches and maybe, well freelance consultants certainly people that work on their own. It tends to be people who want to build their own brand, build their own personal visibility, and podcasting just works really well for that because it gets the real person, the personality, the culture, the values of that individual out there into the world.. 02:08 – Problem he helps solve: We help them simplify the process, essentially. We look to cut down the complexity of a few different areas of podcasting because podcasting can seem kind of tacky as you get into it. 03:26 – Typical symptoms that clients do before reaching out to Colin: I mean they get lost in the choice. There are so many different choices out there. 04:34 – Common mistakes people make when trying to solve that problem: One of the mistakes I see a lot of people make is not spending enough time on the planning. 06:08 – Colin’s Valuable Free Action(VFA): Bring in personal experience to your podcast. 07:30 – Colin’s Valuable Free Resource(VFR) Tweetable Takeaways from this Episode: Info about our correspondent host:Travis has a background in sales, marketing, and strategy, and left the corporate world several years ago to start his own agency. As a copywriter by trade, his biggest skill is putting the right words, in front of the right people, at the right time. Travis has developed go-to-market strategies for grassroots apps to Fortune 500 and helped optimize up to $50k per day in Facebook Ad spend for one of the biggest startups in Asia. Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Travis Bennett: [00:00:09] Hi everyone and welcome to another edition of Marketing The Invisible. My name is Travis Bennett and I’m rocking it to you out of Yangon, Myanmar. Proving that you really can be anywhere in the world and build your bu...
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