Life Unsettled with Thomas O'Grady
About This Show
Life Unsettled gives economic, business and personal advice toward breakthrough success via insights with motivation and inspirational stories in episodes. Discover how you can catapult your career, business or personal success. Be inspired to create multiple income streams and positive outlook for now and new perspectives on retirement. Thomas speaks from experience and knowledge as a PhD in Mathematical and Statistical Economics, built several companies. Discussions include marketing, customer acquisition, customer satisfaction, social media, outsourcing, automation, Facebook, YouTube, Twitter, podcasting and what it takes to be a success.
Most Recent Episode
104 – Future Marketing – Customer Sourced
< 1 day ago
The future marketing like everything else today is impacted by technology. Most people today have no idea how much information on them is changing marketing to them. In the future marketing, companies will use AI. VR and augmented reality to build marketing for them specifically based on what they do and did.
Today, we’re going to continue from a previous episode where we talk more about what was going on with sales and the sales process. Let's talk a little bit more now about the technology and the future that’s coming up as well as what is existing today and what we have to look for.
Now, to carry on a little bit from last week, we talked about social media, sort of the final part, the final cut. With social media, you can, today, build relationships and build relationship with people who are influencers in your area or your field, as well as people who may potentially be influencers within the sales process of your business, of your product, but relationships can’t be abused. There are some approaches that are really weird and they reek of the time when people thought that they could do it with business cards.
There was actually even some car dealer or something or a used car salesman. He used to talk about and teach people how to just buy tons of business cards and leave them all over the place. Throw them places, et cetera, and it’s almost like we have some of those people out there. As you’ll notice in social media whether it be Facebook, LinkedIn, et cetera, you go and make a contact and somebody sends you back an immediate message saying, “Oh, here’s what I do and here’s what I’m selling. Are you interested?” Well, that’s today considered very obnoxious. It's annoying and while it might work once in a while and will cause stories to be told about how I did this. Some will say I generated sales without thinking. It’s the without thinking part that really is troublesome because it’s not going to build a good business.
What will build a business today, and future marketing? Of course, more and more so, it’s customer service. Customer service now is always on. Think of not just like your instant TV but it’s always on. Customers have access today to more information from other customers, as well as ratings, et cetera, some of it false. You have to monitor things for that reason. It’s why you often hear that buyers are right now considered to be 65%, two-thirds of the way thr
Rated 5 out of
I simply L-O-V-E “Life Unsettled”! Thomas is an amazing host and along with his incredible lineup of guests talks about various aspects that can really help you become the TRUE YOU. Hit SUBSCRIBE now!
Date published: 2015-01-23
Rated 5 out of
Very Inspirational and Practical !!!!!
It is very refreshing to hear that Efrat Avnor became a peak mental performance coach while walking her talk and not by simply repeating famous and known phrases!
Date published: 2014-09-06
Rated 5 out of
Great Show - Usable, Actionable Info and Advice
I've listened to 7 of the episodes and got some great ideas from each and every one! My business model is changing a bit because of what I learned.
Date published: 2014-10-04