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Episode Info: Listen in to Episode 34 of The Brand Engine podcast as we talk about how to create a podcast. Having your own podcast can be a powerful marketing tool, especially if you are employing the Authority Marketing Model to help bring customers to your business. It this episode we cover all the steps you need to follow to get your own podcast up and running Format We discuss the pros and cons of the different formats for you podcast: Solo Dynamic Duo Multi-Host Interview News & Events Educational Recording What kind of mic and hardware are yo going to need to record your podcast? Editing What kind or software or editing service are you going to need to produce your podcast? Media Hosting Once you have created your mp3 file, where is it going to live? Syndication How are you going to get your podcast into directories like iTunes and Stitcher? [Tweet "Ever wonder what it takes to create your own #podcast?"]   Listen in and download our quick and dirty guide to getting started in podcasting. Links Mentioned In The Show TBE 030: Authority Marketing Model Podcasting with Ben Krueger ThePresentationCoach.com.au Rode SmartLav AudioTechnica ATR2100 Rode Podcaster Zoom Recorders Rode Rec App Auphonic App Auphonic.com Audacity GarageBand AudioJungle.net Fiverr / eLance / oDesk SmallBusinessPodcasting.com Libsyn Blubrry Amazon S3 Podbean Feedly Dan Norris ActiveCampaign James Schramko Listening options: Subscribe via iTunes On Stitcher Radio Go to the top of the page and use the on-site player.Read more »

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