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Episode Info

Episode Info:

Michael Helmke, The Digital Concierge, joins me to discuss marketing and acquiring new clients in a COVID-19 business landscape.

Michael's Bio: After decades writing software and managing development teams, it was time for a change and Michael entered the wild world of marketing.  

Turns out, marketing is great fun.  Especially marketing copywriting where you have permission to break language rules, tell stories, and turn words into money like magic.

This biggest challenge facing business owners, Michael observes, is appearing as genuine online as they do when they are successfully getting clients "the old fashioned way".

Solving this challenge, Michael brings to bear years of experience with business strategy, digital expertise, and a strong drive to keep things as simple as possible.

Michael's current focus is helping business owners with existing success getting clients through "normal" means and helping them successfully reach more clients online.   He also writes a thrice weekly email newsletter on marketing and business growth topics at TheDigitalConcierge.net

Links from the Episode:

The Digital Concierge Website
Michael's LinkedIn

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