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Episode Info

Episode Info:

C. J. has spent countless hours coaching musicians one-on-one on their marketing and out of it he shares seven reasons why musicians fail in building an online business.

What might be surprising to discover is that the main reasons for failure or quitting don’t have to do with marketing knowledge or proficiency in technology. It’s more mindset and attitude, and most students just need to get out of their own way!

Check out this week’s episode to find out not just what these seven things are but how to understand them and more importantly what to do about them!

Key Points From This Episode:

  • The 7 reasons why musicians fail
  • Not following instructions
  • Standing in your own way/self-defeat
  • Getting stuck on technology
  • Not being resolved
  • Not being consistent
  • Not understanding the significance of social media
  • Being afraid of the future


“By the middle of 2020, it should be clear that everybody needs an online business.” - @metalmotivation [0:02:49]

“The best way to stay motivated is to know how to solve your most pressing problems.” - @metalmotivation [0:08:28]

“Just do something every day, just show up every day, because if you stop and you let that go for a few days, not doing anything, it’s so much harder to start up again.” - @metalmotivation [0:17:02]

“You don’t need to punish yourself. You just need to get right back at it as if you never faltered… Stop turning on yourself. Don’t be your own worst enemy, be your best friend.” - @metalmotivation [0:19:27]

“Social media is the answer to the music problem created by Napster at the end of the 20th century.” - @metalmotivation [0:21:10]

“The key to being unafraid of the future is to strengthen yourself—to equip yourself because your best defense in life is to build a stronger you.” - @metalmotivation [0:24:41]

Links Mentioned in Today’s Episode:

The Online Musician 3.0 — Book a Call With Us — The Savvy Musician Inner Circle —

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