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Episode Info: Her online music career began early in the days of MySpace—gaining 30,000 followers—and at one point, one of her music videos gained 12 million views, and yet Karen Barrow still had no money to show for it. Like most artists, she was confused, frustrated, and unsure about her music career because of all the changes in the industry. Then, she found the Savvy Musician Academy, went through The Online Musician course, then joined the Elite program, and that’s when things started to change. If you want an honest look at what goes on behind the scenes of our Elite coaching group, then this episode reveals it. Listen in as Karen shares her own story of struggle, awakening, and the progress! Key Points From This Episode: The reality of today’s average musician. How Karen refined her personal brand. The impact of music marketing coaches. Overcoming doubt and taking action. Karen’s major victory. The power of a pruned email list. How major artists are realizing the power of the internet. Why views and a large audience don’t produce results. How Karen took control of her music career. The power of a professional mindset. How ecommerce changed Karen’s results. Tweetables: “You need two things for success in any area. You need principles. Whatever principles govern success. Then number two, you need coaching.” — @metalmotivation [0:08:43] “I’ve started to lose the idea of it’s not for me, I can’t do it, it’s not meant to be.” — Karen Barrow [0:13:37] “Listen, you guys could tear it up with 50% of what Leah teaches you, if you just understand that one element that Leah really emphasizes traditional marketing principles.” — @metalmotivation [0:21:16] “You’ll really understand the revolutionary aspect of social media when social media itself disappears and you realize you’re just talking to a person.” — @metalmotivation [0:22:45] Links Mentioned in Today’s Episode: Episode #073: Record Label or Independent Artist? An Interview With Jens Hilzensauer Pt. 1 Episode #074: Record Label or Independent Artist? An Interview With Jens Hilzensauer Pt. 2 Episode #067: Leah’s Recent Crowdfunding Results, Part 1: 80k in 30 Days Episode #068: Leah’s Recent Crowdfunding Results, Part 2: Mistakes & Lessons Learned Episode #069: Crowdfunding Q&A Karen Barrow’s Facebook Page:
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