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Episode Info: not worth ranking Fake videos perform notoriously low on all these metrics. Consequently, Google’s algorithms will consider the video a waste and demote it in the rankings. After all, if almost everyone else doesn’t like it, why would they recommend it to others? Could you imagine my recommending a doctor by saying, “No one ever sees him, and he’s not a very good doctor anyway”? 6. YouTube doesn’t like your making people leave Google wants people to stay on YouTube. It’s easy to waste hours and hours on YouTube because it was designed with exactly the scientifically proven tactics to get you to stay! Even when I was preparing this episode, I got sucked into watching video after video (real videos!). YouTube won’t like it when you make people leave YouTube, either by closing the browser tab or by following a link that takes them away from YouTube. Such links might be to your website or your podcast in a podcast app. They’ll either demote your video or sometimes even find other ways you might be violating their community guidelines. 7. Content ID gives content owners control over your videos When you upload a video with any copyrighted material (regardless of your use), YouTube’s advanced bots will recognize and flag it with Content ID. The copyright-holder can then control many things about your video: Keep your monetization (or share it, if they’re generous) Block the video from some countries or worldwide Block the video from certain platforms (such as mobile or embedded) Mute the video I’ve seen many legitimate videos get flagged by Content ID, such as a movie-review podcast that comments on and plays a portion of the movie or soundtrack. You can dispute a Content ID claim, but failing that could lead to even bigger consequences. 8. Copyright strikes are aggressive In extreme cases, your videos could give your channel a copyright strike. This usually means the video will be removed and you’ll carry a strike on your account, which might limit features (such as monetization or live-streaming). Further abuses will usually result in a complete closure of your account. 9. Monetization may be limited YouTube is a monetized platform. They don’t really like it when you monetize your own content without letting them have a piece of it. Podcast sponsorships, promoting your own products, and affiliate links can be in this gray area. YouTube has already cracked down on this kind of monetization when a product or logo is displayed as a paid advertisement. Regardless of how you monetize your own podcast, YouTube can decide to ban it from YouTube at any time if they decide it’s not in compliance with their standards. 10. YouTube may flag your fake videos as spam Most fake videos look the same. Usually, that’s simply the cover art. Sometimes, it contains “buttons” or calls to action. When YouTube sees multiple videos being uploaded regularly and they all look the same, their algorithms have often flagged this as spam. But I’m not surprised because it really does look like spam! Video, channel, and comment spam It’s not okay to post large amounts of untargeted, unwanted, or repetitive content in videos, comments, private messages, or other places on the site. If the main purpose of your content is to drive people off of YouTube and onto another site, it will likely violate our spam policies. It’s not okay to post large amounts of repetitive and/or re-uploaded videos to your channel. If the main purpose of your channel is to monetize other channels’ content, it will likely violate our spam policies. If you believe your copyright-protected work was posted on YouTube without authorization, you may submit a copyright infringement notification. [“Spam, deceptive practices & scams,”, emphasis added] 11. It makes your channel the little boy who cried, “WOLF!” Each time you publish audio on a video platform, it’s misleading your potential audience. As more and more of your fake videos show up in search results, they’ll learn to not trust your channel. It’s like the boy who cried, “WOLF!” I’ve seen this with some experimental channels. With each fake video released, the view counts and retention get worse and worse. Then, the ranking starts to fall because of all the other metrics. Absolute view counts of the first 15 audio episodes published on YouTube show significant dropoff after the initial attention So if you ever want to do a real video on your video channel, publishing fake videos will have demoted your channel so much that your real video may never receive attention. Conclusion: Publish fake videos if you don’t actually care There are better ways to use YouTube with podcasting (episode 186). You can live-stream, make video promos, make specialized video content, make short snippet animations or videos, and more. If you really don’t care about the YouTube platform and don’t care much about its users, then go ahead and publish fake videos. But keep in mind the potential consequences, costs, and extremely low return on your investment (time, skill, or money). Thank you for the podcast reviews!nabus19, from the USA and host of The Redrum Theatre, wrote in Apple Podcasts, “High Five Brother. I love podcasts, and have enjoyed them as a media for 10 years now. Recently I began my own, and I was looking for some wisdom in doing this well. Of all the How-To podcasts I listened to, this is the only one to survive. Great topics, current issues of podcasting, and real knowledge from a professional podcaster. I especially love when he used to review a podcast and give some helpful tips. Bring it back brother! My podcast is called The Redrum Theatre, … We watch movies, we love movies, we were raised by movies.”Covert Nerd, from the USA and host of Covert Nerd podcast, wrote in Apple Podcasts, “… Because of you I have stepped out and started a hobby podcast. Right now it isn’t that good, but because of you I got the courage to at least start. I am sure many others have done the same thing because of your work. I would encourage other like you do to just start your podcast and you can work out the details as you go. …” Read the full review.Your written iTunes reviews encourage me and they help other people find the podcast. If you appreciate the podcasting information I share, please write your own review on iTunes or Stitcher! Check out My Podcast Reviews to get your own podcast reviews automatically emailed to you and learn how to grow your audience with reviews! Need personalized podcasting help? I no longer offer one-on-one consulting outside of Podcasters' Society, but request a consultant here and I'll connect you with someone I trust to help you launch or improve your podcast. Ask your questions or share your feedback Comment on the shownotes Leave a voicemail at (903) 231-2221 Email (audio files welcome) Connect with me Subscribe to The Audacity to Podcast on Apple Podcasts or on Android. Join the Facebook Page and watch live podcasting Q&A on Mondays at 2pm (ET) Subscribe on YouTube for video reviews, Q&A, and more Follow @theDanielJLewis Disclosure This post may contain links to products or services with which I have an affiliate relationship and may receive compensation from your actions through such links. However, I don't let that corrupt my perspective and I don't recommend only affiliates. ......
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