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Episode Info

Episode Info:

How do you feel about reviewing your competition on your website? Many people stay away from this subject and avoid getting involved.

The reality is your prospective customers are comparing you against your competition. They may have already researched your competition.

People need to know what the difference is between you and your competitors in order for them to make the right buying decision for them.

Have you considered that reviewing your competition has possibilities of driving sales into your business?

Is it possible for you to be the expert and give prospective customers the information they need in the easiest way?

In the episode, Chris is joined by Cara Mackay, the Managing Director of Gillies and Mackay and his beautiful partner. Cara shares how she began reviewing her competition, why it's important, how to do it and how reviewing competition has grown Gillies and Mackay.

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