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Episode Info

Episode Info:

Many individuals and businesses have embraced social media and mobile apps on the promise of a return on their time and resource investment.

Our guest, the charismatic, Iggy Pintado argues that it’s not about the technology. It’s about our attitude, behaviour and the context of connection. His mantra is that:

“Every connection you make is a potential social or business opportunity”.

Iggy Pintado is an accomplished and experienced business leader, adviser, author and speaker. In April 2009, Iggy published his first book, CONNECTION GENERATION, a fascinating study of how connectedness affects our place in society and business and the challenges and opportunities this compelling development presents. As a “super-connected” networker on LinkedIn, Facebook, Twitter and other social platforms, he has earned his place in the Top 25 list of the most connected business networkers in Australia. Iggy is passionate about passing on his knowledge, learning and insights to large and small organisations alike.

In this podcast, Iggy discusses the importance of connection in a business context and in personal life. Iggy relates how anyone can establish an online presence that generates awareness, inquiries and leads using key social media platforms. He provides practical insights and ideas on how to be best positioned in an increasingly connected business world by taking advantage of an integrated online presence.

Today we explore with Iggy how creating connections is leading to better business:
– The difference between collecting a contact vs creating a connection
– How to create a connection once you have a contact
– Connection as the new “currency” NOT relationships.
– Social Media has changing the business landscape
– Managing time on social media effectively
– Foundation principles of Connection
– The Mindset and Attitude to have when generating connections
– How making a connection to actually leads to revenue in the bank and helping ones sales quota
– Do’s and Don’t when creating a connection
– Successful networking/connection behaviours
– Actionable steps for a more connected business and personal life

Resources –  Connection Generation by Iggy Pintado – Website: – Linkedin: – Ted Talk: Connect to be a Better You

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