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Episode Info:

How to find your super friends, how to optimize your growth on social media, and what tools you should use to track your blog's growth.


Welcome to episode 220 of The Food Blogger Pro Podcast! This week on the podcast, we’re focusing on growth, and you’ll learn about tribes, growing your social following, and tracking your growth with different tools.


If you have a blog, chances are you’re interested in extending your reach and growing your audience. Luckily for you, that’s exactly what this episode of the Food Blogger Pro Podcast is all about!

First, Lindsay will talk about finding the Pinch of Yum “tribe” and publishing content specifically for that group of people. Finding your tribe is an important part of the growth puzzle because they’re the people who are your “super fans” of you and your content.

Then, Abby, our Social Media Manager, talks about social media growth. She talks about how your growth strategies can differ from social media platform to social media platform, and she’ll walk you through some of the growth strategies that have worked for us on Instagram, Pinterest, and Facebook.

And last, Bjork talks about tracking your growth and understanding how your content is performing. It’s important to understand where you’re starting and how far you’ve come, and these tools make tracking your progress super simple.

Excited for you to dive into this episode and implement some of these growth strategies - enjoy!

In this episode, you’ll learn:
  • What a “tribe” is
  • Why it’s important to have a tribe
  • How to find your tribe or super-friends
  • Strategies for growing your Instagram account
  • How engagement works on Instagram
  • How to optimize for repins on Pinterest
  • How to grow your following on Facebook using Facebook Groups
  • What annotations do in Google Analytics
  • How Google Search Console can help you figure out how your posts are performing


If you have any comments, questions, or suggestions for interviews, be sure to email them to

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