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As an expat living in America with a very diverse background, Amy Newton found herself in need of a creative outlet to express her unique culture and individuality. Armed with graphic design skills, a love for fashion, and the wisdom to find the resources she needed to get started, Amy created Cultro. Cultro is an expressive fashion brand that creates “traditional motifs, artwork and patterns created from cultures around the globe...a uniquely hip fusion of culture, art and metro-chic”. In our conversation, Amy talks about how she got started and the mistakes that made her stronger. She also draws from her wealth of experience in both corporate business and independent entrepreneurship to share some amazing insight on things "to do" and things "to avoid" if you're serious about growing and protecting the integrity of your fashion brand. Press play, you won't regret it! To get in touch: The Fashion Alumni Podcast Website: FashionAlumni.com IG: @fashionalumnipodcast IG: @drmelissamanuel CULTRO Website: cultroclothing.com IG: @cultro_clothing

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