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Episode Info: Are you ready to boost your blog income during the holidays, because it is not too late! This post will help you put a plan in place to increase your revenue in Q4 before the year is over. Most businesses generate the bulk of their revenue in Q4, so if you're not sure what to do first, listen to my newest podcast episode where Paula Rollo and I share our best tips for how to have a successful Q4 and grow your income! We will also be giving tips for the beginning of the year when Q1 hits and we all have some fun new gadgets to play with. Before we dive into today’s topic, I want to encourage you to head over to my Facebook group, The MiloTree Mastermind group, where I am going live every Monday to discuss my biggest takeaways from the podcast. I’m focusing on building our community and would love to have you join in! So, head over to Facebook and I’ll see you there!   Creating Gift Guides for the Holidays Gift guides are huge. I know you’ve seen your favorite bloggers sharing gift guides throughout the year and you can create one for your audience.  The thing to remember is that your gift guides need to be niched down to match your blog content.  Brands are great at the more generic types of gift guides, like, “The Top 10 Gifts for Foodies.”  Don’t try to compete with the brands on the generic guides. Instead, make your guides niched and unique. Really narrow down the focus of your guides. Think about your blog content and which posts are super successful for you, and build your gift guides off of that content. Listeners, Paula shared some truly genius ideas for content that maybe isn’t a traditional gift guide but brings in tons of affiliate sales. Listen in starting at the 5:10 mark to have your mind blown in the best way! Optimizing Existing Content for the Holidays  Okay, so you want to increase your affiliate sales during Q4 but you really and truly don’t have time to put together any gift guides.  Is there any other way to beef up your affiliate income without creating a bunch of new content? You better believe it! One easy way to boost those affiliate sales is to have a few evergreen pieces that you can switch around seasonally.  Paula has an evergreen post titled “Best Gift Ideas For Grandparents.” This post has a generic, evergreen, pinnable image. But when Q4 comes around, Paula simply switches out that image for a more seasonal image, and changes the title to say, “Best Christmas Gift Ideas for Grandparents.”  The titles of your posts can be changed to fit any holiday that the content fits with. Change out your image and update the post and you’re good to go! IMPORTANT: Check Your Blog Links  One of the worst things to happen is for a reader to click on an affiliate link on your blog and find a broken link. You can’t earn money on links that don’t work. And if you have one broken link, your reader may not bother checking any others. Take the time now to go through your top posts and make sure t...
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