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In our first podcast, host Rushenka talks to Moon Javaid, Vice President of Business Strategy and Analytics, San Francisco 49ers about his organisations innovation initiatives that have led to providing better customer experiences for fans on match days.

Jenni Lewis who for the past seven years has been the Technology Lead for SAP Global Sponsorships explains how technology is being used across various sports within the local Australia and NZ market to enhance the fan experience #TheBestRun

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