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Episode Info: Welcome to a sneak peek of our new podcast “The Backstage Project with Mark Silver.” On today’s show, by means of an introduction, renowned interviewer, speaker and The Ongoing History of New Music Host, Alan Cross will turn the tables on Mark and interview him about the new show. Take a listen. TRANSCRIPT The Backstage Project EP 000 Trailer – Alan Cross  Introduction  Alan: Hello, I’m Alan Cross and your listening to The Backstage Project Podcast hosted by Mark Silver but for the purposes of an introduction I’ve done a quick interview with Mark about the show.  First, a little bit about Mark. Mark has been a digital product leader for 20 years spending most of his career in the sports and entertainment industries. He was the head of digital for TSN for a pivotal time leading its transformation into a truly multi platformed integrated media brand he was also the head of digital for CTV’s Olympic games broadcast for London 2012 after leading digital product for Vancouver 2010.  Mark is currently the managing partner for Ready Set Go a digital user experience in design consulting practice. I hope you enjoy my interview with Mark and the Backstage Project series. Thank you for listening.  Mark: Hello Alan Alan: Are you hunkering down, are you maintaining your social distance?  Mark: We’re doing that, we’re trying to maintain a little bit of routine around the house making sure that we’ve got activities planned with lots of screen time, which I think is the norm for anyone these days, whether your kids are young or old.   Alan: this is actually a pretty good time to launch a podcast, as of last week over 100 million Americans say they are monthly podcast listeners and you can probably infer that these numbers would be similar in Canada. That’s a lot of people and like everywhere else because of COVID-19 people are looking for good, engaging audio-based content. So why did you create the podcast and what’s unique about it?  Mark: Well the podcast is something I have been thinking about for a long time. I didn’t get into podcasts like going back years and years ago. I’ve really gotten into them over the last few years. I have a few, as most people do, a few go tos week in and week out that I look forward to and through that listening which I immensely enjoy, I found that there is a part of the technology, entertainment, sports ecosystem which really doesn’t get talked enough about and i think that’s where the name for the podcast really comes from the concept of backstage and behind the scenes because there are people like me, there are many many people like me who are really deeply involved in what goes on behind the scenes so that what happens front of stage, front of house is flawless, it comes out perfect if those are athletes or actors that we are thinking about were those exceptional skills are put to the test in the moment but behind the scenes when we think about busi...
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