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Episode Info

Episode Info:

According to urban economist Richard Florida, the “creative class” is a population of talented young professionals who bring a wealth of new ideas and innovation to a wide range industry sectors. Cities have been competing for these types of professionals as a means to boost local economic development and prosperity for now decades. Naomi Sargent, Director of Strategic Communications for the Spartanburg Chamber of Commerce, helps us understand how Spartanburg, South Carolina, is aggressively pursuing these professionals while also maintaining a comprehensive long term strategy through OneSpartanburg.  From nurturing home grown talent, to developing a workforce pipeline and aesthetic enhancements, Spartanburg is attacking economic competitiveness objectives from all sides of the community development spectrum. 

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