The Alignment Podcast
About This Show
Welcome to The Alignment Podcast! This platform is dedicated to having thought-provoking conversations that will help B2B CEOs and Executives better align Sales and Marketing to drive revenue. We will have subject matter experts help us focus on effective strategies that leaders can implement into the organization. Guests come from very diverse backgrounds to give a variety of different perspectives (i.e. sales, marketing, psychology, digital transformation, AI and more). I hope you will listen in and share with colleagues that might benefit from these types of conversations. Now let's talk about how we can..... "Create Togetherness"!Read more »
Most Recent Episode
Digital Transformation is Forcing Alignment - So Get Ready! w/ David Coleman
This episode I speak with David Coleman, collaboration expert and managing director of Collaborative Strategies, Inc. He has been an author and industry analyst on collaboration and digital transformation for the last 30 years. He is a columnist for CMSwire.com, CIO.com, and the Cutter IT Journal. He consults with management teams about the digital transformation in all of its many aspects
What you'll learn from our conversation:
How CEOs view the topic of collaboration.
Gamification can be used to have effective and long lasting results in promoting collaboration.
Where to start when attempting to align your sales and marketing teams.
Music/Production: Chris "KID" Robinson, Hitmakuzz ProductionsRead more »