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Episode Info:

Michal Lupo is the Growth Product Manager of’s , a  visual project management platform that that helps you to Plan, organize and track projects in one visual collaborative space.

In this episode, Michal stops by to talk about the company’s growth processes, how they choose their focus KPI, ideate with the them and run the experimentations cycle to help growth their product’s retention and adoption rate. 

You’ll get insights of how a fast growing company like treats their growth, how its teams operates and what the day to day of the process looks like. 

Listen to the episode. 

What you’ll learn:

 - The structure of’s growth teams

 - How the company handles their growth meetings 

- How does a testing cycle looks like

- The method used to ideate, prioritise and run tests

- How does chooses and define its KPI’s

- How uses the ICE method.

- How to stay focused on test fasts versus testing a lot of different things slow. 

Our guest: 

Michal Lupu has 7 years of experience as a product manager and is currently the growth product manager at She’s the one in-charge of making sure the team is focused on the biggest opportunities, run the most significant tests and run fast.

Prior she was a product manager at ironSource and lead her own startup called SKEEPER, a productivity app for skipping the hassle of long lines.

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