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This week, James discusses the importance of getting in where you fit in and staying true to what really moves you. Also, he talks directly to convenience store owners, imploring them to stock their shelves with Coke Zero Cherry by Spring. Follow @JamesLMattern @TheBestofBS and @StandUpNYLabs on Twitter Watch live on DailyMotion, Mondays at 2:30pm:…y-labs-live_fun Visit to listen to all our other great podcasts.

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