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Episode Info:

In this episode, we take a look at some of the current trends in online business we’re noticing in the Spring of 2019. From Facebook groups to the “new” Pinterest to shifts in membership and subscription model businesses to the rise of nanoinfluencers and IGTV.

 

We dive into five exciting trends that we’ve been noticing, both on social media and in online business in general, over the past few months. We give you our take on what’s working, what’s not, and how you can embrace some of these changes, rather than be overwhelmed by them.

 

By the end of this episode, you’ll have some concrete evidence of the powerful role Facebook groups still play in connecting us, as well as what to make of the new ads that are going to be popping up all over your Pinterest feed! In addition, we take a look at the exciting shifts big brands are taking toward nanoinfluencers and WHY you should consider becoming an early adopter of IGTV.

 

Key Points From This Episode:

 

  •    Why many women are only on Facebook for the groups.
  •    Why we still recommend Facebook groups.
  •    Pinterest recently went public: what does this mean?
  •    What the next wave of Pinterest means for bloggers and podcasters.
  •    Why we are getting back in the Pinterest game.
  •    Shifts we’re noticing in membership and other subscription model businesses.
  •    Why your audience really just wants to connect with you.
  •    The rise of nanoinfluencers and how this model works.
  •    The benefits of being a nanoinfluencer and how to become one.
  •    Why are we seeing so much more IGTV?
  •    How Instagram is rewarding early adopters of IGTV.
  •    And much more!

 

Words of Wisdom:

 

“If it’s difficult for you to be on social as a business owner, there’s a mindset shift that has to happen.” — @namastream

 

Links Mentioned in Today’s Episode:

 

Audible Free Trial — https://www.audibletrial.com/soulfulmba

Pinterest — https://www.pinterest.com

Namastream — https://namastream.com/

Namastream on Twitter — https://twitter.com/namastream

Tailwind — www.tailwindapp.com/

Obvious.ly — www.obvious.ly/

Soulful MBA — www.soulful.mba/

Soulful MBA on Instagram — www.instagram.com/namastream/

Become and Online Teacher FREE Course — www.soulful.mba/teacher

 

Joy: Felix Gray Glasses — https://shopfelixgray.com/

Hustle: Are You Ready for the Nanoinfluencers? — www.nytimes.com/2018/11/11/business/media/nanoinfluencers-instagram-influencers.html

These Women Are Only on Facebook for the Groups — www.buzzfeednews.com/article/annehelenpetersen/facebook-private-groups-online-abuse

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