Content Pros Podcast
About This Show
Welcome to the Content Pros podcast, where we unlock the strategies and secrets of the best content marketers in the world, and ask the questions you've always wanted asked. We talk to real people doing real work in content marketing, representing some of the world's best brands. Learn their approach to strategy, operations, measurement, staffing and more.
Most Recent Episode
Why Allstate Is Ditching the Viral Unicorn and Embracing the Trusty Workhorse
6 days ago
Melissa Hodai, Digital Content Team Manager for Allstate, joins the Content Pros Podcast to discuss how a content strategy that focuses on long-term cultivation instead of immediate viral success has lead to conversions and industry awards.
Rated 5 out of
Marketing, Customer Service & Customer Experience
Good practical & relevant advice .
Broad topic range yet relevant to every day challenges for business.
Perfect timing for the book as I have two clients coming on board with a specific request to improve customer service.
Date published: 2016-01-13