Social Pros Podcast
About This Show
Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.Read more »
Most Recent Episode
How Lids Uses Social to Amplify Sports Passion
2 days ago
Matthew Thompson, Social Media Manager at Lids, joins the Social Pros Podcast to discuss the way Lids engages with an audience as polarized as sports fans and how social is the frontline of business today. Special thanks to our sponsors: Salesforce Marketing Cloud (Magic Moments: How to Create Inspired Marketing to Amaze Your Customers: candc.dl/amazecustomers) Convince & Convert (Experience This! Show: experiencethisshow.com) Yext (The Everywhere Brand: http://offers.yext.com/everywherebrand) In This Episode How to engage multiple local and very polarized audiences How to balance event-based advertising with evergreen content How to structure customer care between the social team and customer service Why online sales may be shifting from Facebook to Instagram How to integrate email with social campaigns Resources The Complete Guide to Social Media for B2B from Salesforce Brandwatch Visit SocialPros.com for more insights from your favorite social media marketers.Read more »
Rated 5 out of
One of my top 3 podcasts!
Social Pros is an excellent podcast. The content is very "youseful" because it's actionable. The "real people doing real work in social media" approach is true to the slogan. I also enjoy the personalities with Jay, Jeff and Zena. If you're in digital marketing, Social Pros is a must listen to podcast.
Date published: 2014-01-01
Rated 5 out of
Really Insightful and Interesting
I really enjoy listening to Jay, Jeff, and Zena. The questions are pointed and the interviewees are fantastic. I am learning so much about the changes we are going through in marketing, social media, etc. Just great content!
Date published: 2013-08-31