The SnapRetail Podcast
About This Show
Welcome to the SnapRetail Podcast! These bite-sized episodes will give you the email, social media, and website marketing advice you need to market your small business and get the most out of SnapRetail. The information we present is delivered by our Customer Success Team, easy to understand, and Made for Main Street!
Most Recent Episode
Episode 30 - Labor Day Marketing Ideas
6 days ago
Labor Day Marketing Ideas Hosted by Shelby Klick and Justin Druga Like most large holidays, Labor Day has become synonymous with Sales, Deals, Events, and retail marketing efforts in general. While Labor Day doesn’t have the same themed pull as Black Friday, Christmas, or Valentine’s Day, it does have an emotional effect. People look forward to Labor Day to have a long weekend. It’s an unofficial marker to the end of Summer. It marks the time people are going back to school, kids are moving away to college, and we start preparing for the 4th quarter. Millions are hitting the roads and flying to their favorite getaway destinations for one last Hurrah of Summer and spending hundreds of dollars each through the extended weekend. Now’s the exact time to start your Labor Day promotions to tease what you’ll have available for the first week of September. Some of the best advice for this Holiday Weekend is don’t close up shop! Although you work hard and deserve a break, you’ll be missing out on one of the largest shopping weekends of the year. With everyone in transit, shopping, and preparing for the season change, you’ll definitely miss out on sales if your doors are closed. Plan to take your well deserved break on another day. Second best piece of advice - Make sure people know that you are open and what you will be offering. Send an email as early as 2 weeks before your sale to tell people what you will be offering, if you are having an event, or to give them a special discount or promotion. Send a second email a day or two before the sale starts to remind customers, especially if the sale is in