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Episode Info

Episode Info:

This episode of The Xero Hour with Bob Knorpp and Saul Colt features a great discussion about Personal Branding and the concept of "Fake it till you make it" with Dixie Laite. Dixie has taught second grade in Harlem and the South Bronx, became a bodybuilder and personal trainer to the stars, become National Project Director for Thirteen/WNET’s National Teacher Training Institute, working with over 50 public television stations across the United States.  Passionate about this whole newfangled Internet thing, she morphed into a “Web Evangelist”, eventually getting recruited to work on Oprah Winfrey’s Oprah Goes Online website.  At the Oxygen network, Dixie was Director of Online Audience Development and eventually Editorial Director of and is Currently Senior Editorial Director at TeenNick, Dixie is also a successful freelance writer, speaker, digital content strategist and branding and social media marketing consultant.

Dixie is the most interesting woman in NYC and can help anyone find whatever is interesting about themselves. For more information on Dixie please go to 

For more information on Xero please go to

Questions or comments on the show?

Tweet @saulcolt or @xero with the Hastag #xerohour 

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