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Lisa Terry and SanMar’s social media writer Josh Storey continue with their interviews from the show floor at PPAI in Las Vegas! Their guests are Brittany David and Danny Rosin: Brittany is the vice president of sales with SnugZ USA and the chair of the board for PPAI; Danny is the president of Brand Fuel, a merchandising agency based in North Carolina.


In this episode, Brittany discusses the importance of not just equality but inclusion in the promotional merchandise industry, and Danny delves into what companies can do to be equitable and give back.




  • Brittany discusses SnugZ’s role as the “lanyard king” of the industry and how the company is a “creative leader.”
  • Why is an alpaca attending the SnugZ booth?
  • Brittany explains PPAI recent, important political victory and what it means for the promotional products industry.
  • What has she been most proud of in her time on the board?
  • Which women in Brittany’s life have inspired her?
  • How did Danny foster his entrepreneurial spirit growing up?
  • Danny relates how he discovered the value of philanthropy as a troublemaking teenager.
  • What criteria make for a purpose-driven company, and who in this industry are giving back?



  • “Oh, that’s the SnugZ booth. Of COURSE there’s an alpaca.”
  • “There’s plenty of opportunities for women in this business, just like there’s plenty of opportunities for great men too!”
  • “Keep creating products that are connected to purpose.”
  • “Work, wealth and wisdom: what are you gonna bring?”
  • “I’m one of those guys who, in college, needed to figure out a way to make some ancillary capital to do the things my parents didn’t want me to do.”




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