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Episode Info:

It’s almost the end of the year and Lisa and Tara have decided to wrap up this first season of SanMar Radio. The podcast crew would like to thank everybody for listening and learning!

 

For this very special season finale, we take a look back through 2019 and highlight some of our favorite moments with our friends and colleagues at SanMar.

THE FINER DETAILS OF THIS EPISODE

  • VP of Sales Dan Tushar reveals how customers can set themselves up for success.
  • Susan Rye, director of strategic accounts, on her strategy for increasing sales.
  • SanMar’s decoration expert Jason Murphy on how you can set yourself apart from the competition.
  • Director of Channel Sales Barb Herman explains just how valuable the industrial laundry market is.
  • How Rachelle Manning, sporting goods channel manager, keeps up with trends.
  • VP of Brand Management Shelley Renning on how SanMar has made its products and processes more sustainable.
  • Lee Strom, vice president of marketing, shared his tips for effective messaging.
  • Josh Storey, SanMar’s social media guru, reveals how to get the most out of your social profiles.
  • SanMar CEO and owner Marty Lott on how he believes the industry will change in the future.
  • Exploring Amazon’s impact on the digital marketplace with Director of Global Logistics John Janson.
  • Pat Noonan, chief product officer, discusses how to weather the storm that trade tariffs are causing.

QUOTES

  • “In the event the budget changes, have an option at a better price point.”
  • “Good customer service [is] good communication.”
  • “People want something that fits them and is in their authentic colour.”
  • “People love when we pull back the curtain and show them behind the scenes.”
  • “Most of the volume in this industry has been driven because of relationships.”
  • “They feel like they were involved in the solution and we cared enough to ask for their partnership.”

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