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Episode Info:

Bonnie Wells is a credit manager at SanMar and has been with the company for 14 years. Her accounts receivable team works directly with customers to ensure that they have the best possible experience purchasing from SanMar.

In this episode, Bonnie discusses why it so important to enjoy the work you do, how her team works to build customer relationships and how you can make even the most difficult customer conversations into positive experiences.




  • What does Bonnie do as a credit manager and why does she have so much fun working in that department?
  • An overview of what brought Bonnie to SanMar and what she’s done here over the years.
  • Which customer and colleague moments have been the most fulfilling to Bonnie.
  • Building strong professional and personal relationships with customers.
  • Why one of the most important traits of a credit department employee can’t  be taught.
  • How Bonnie measures success on her team.
  • The specific challenges the credit team faces working remotely.
  • What prompted Bonnie to launch Bonnie’s Got Your Back.



  • “We’re here to help your business and make it a fun process.”
  • “It’s so rewarding helping people to grow and reach their goals.”
  • “I’ve loved my journey here and I’ve got 30+ years left!”
  • “If somebody is following their passion, they are going to give you 100% more.”



SanMar’s Instagram: @sanmar_corp

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