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Episode Info: Welcome to The Agent Edge: Episode 33! In this podcast episode, we are joined by Morgan King, an agent in our La Jolla office.  Morgan grew up on her family-owned campground in a small town in Wisconsin where she helped run the family business at a young age. Working on her family’s campground taught her not only how to run a successful business, but also how to be a people-person. After getting her cosmetology license and pursuing her career as a hairstylist, Morgan decided to go back to school to pursue her degree in marketing. With her background in the beauty industry and her new degree in marketing, she established foundations at Sephora’s corporate headquarters in San Francisco and, after a few years there, moved over to Rodan + Fields.  In this show, you’ll learn how Morgan used her background in marketing to grow her business in a mere 2 years. You’ll also learn how Morgan’s perception of real estate and real estate agents has changed since she became a real estate agent. The Writing Edge To begin the show, Sam is joined by Melissa Kandel, Founder/Chief Executive Officer at Little Word Studio, for a new segment called The Writing Edge. Melissa shares best practices for writing copy, creating content, and storytelling. In this segment, you’ll learn best practices for writing your own real estate agent bio. You’ll also learn what qualities to look for in a writer when hiring them to write your bio for you. Little Word Studio Website, Instagram, Facebook, Twitter, & LinkedIn. You'll also learn Why Morgan thinks preconceived notions make this business so difficult. How her outgoing and hardworking spirit got her where she is today. About her love for the business and how it powers her.  Where her business is going in 2020 and what her goals for the upcoming year are.  Some of Morgan’s marketing tactics that she uses in her business today.  Links and resources mentioned in this episode Morgan’ bio: https://bhhscalifornia.com/real-estate-agent/morgan-king/6863 Morgan’s website: https://morgankingrealestate.com/ Morgan’s Facebook: https://www.facebook.com/morgankingrealestate/ Morgan’s Instagram: https://www.instagram.com/morgankingrealestate/ Morgan King’s YouTube: https://www.youtube.com/channel/UCAPEFiZzSHYm3acagcYrFmA Thank you for joining us for another episode of The Agent Edge! We'd love to hear your feedback about this podcast. Leave us a note in the comment section below or leave a review on your favorite podcast player.  Don’t miss an episode! Subscribe to the show on iTunes....
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