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Episode Info: Adrian Cockle is a senior digital professional with twenty years' experience leading projects and teams. He spent nine years as the Head of Digital at World Wildlife Fund, delivering global campaigns, developing teams' digital skills and running innovation projects. Over a career going back to the pre-Google days of newsgroups, gopher and Altavista he’s worked agency and client-side with clients across industries like Sony, Sightsavers, Warner Bros and The Royal Foundation. He’s now Hootsuite's Principal Consultant for Europe, providing expertise and consultancy for clients on digital strategy, social transformation and campaigns. You can download the Hootsuite Social ROI Tool Kit here.  Read more »

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