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"When we look at the outdoor space, we're on the verge of a data revolution. That is, using data to get better at what we do. Hunting and the outdoors is still this experimental thing, it's something your dad taught you. It's a generational transfer. But now, technology is teaching you to be a better outdoorsman."— Zack Grimes, GoWild Cofounder & Chief Analytics Officer I have spent an insane amount of time in the car with my good friend, cofounder and the Chief Analytics Officer of GoWild lately. Most of you probably know I’m talking about Zack Grimes. We recently decided to put a mic on one of these conversations to talk about something we just launched. I love talking to people who are busting their butt to make a difference on Restless Native, and felt it was important to take a minute to recognize our team at GoWild for launching activity tracking for fishing. This is a phase one project for sure, but it’s a huge milestone for us and really fishing in general. Zack will get into why I think it’s that big of a deal, but overall I’m not aware of anything else like it. We’ve been cranking on this over the last couple of months, and I wanted to get Zack to talk about just where all of this is going. We do have some pretty significant reveals on here, too. We are running full speed to being the best activity tracking platform for the outdoors. I want to not only help you track your story better, I want to help you learn from that data. And that, ladies and gentlemen, is why Zack is here today. The data. Zack’s first interview Restless Native is brought to you by Obsession Bows. These bows are made specifically for you. They are custom bows that deliver custom experiences. Obsession is the leader in detail, creating bows for hunters by hunters. Field-tested with the relentless need to never settle, the people at Obsession leave the woods and enter the shop with innovation in mind. A bow that performs on its own level and redefines what Smooth, Fast & Deadly truly mean. The Obsessed never rest when it comes to performance and every hand and every tool that touches your bow has it’s specific purpose. A system that works like a well-oiled machine to deliver not only purpose but memories. Visit ObsessionBows.com to build for your dream bow. Use code “GOWILD19” to save 15% off your Obsession Bow.

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