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Episode Info

Episode Info: Episode Overview Meet Ms. Giadha DeCarcer, CEO of New Frontier and serial entrepreneur with 20 years of experience in emerging markets. Giadha shares her insights on the importance of actionable data in making informed business decisions in the legal cannabis industry. Main Discussion Points (0.31) Intro: Giadha, New Frontier, equio (1:30) 3 groups of key customers for equio (2:19) How Giadha got into industry (3:20) Types of data collected (3:53) How do they analyze data (4:28) Objective reporting (5:04) Policy maker uses (5:40) % breakdown of target market (6:16) Options for frequency of reports (6:48) Pricing model (7:22) Easy to understand / interpret reports (8:17) Sample reports (8:38) Impact of cannabis industry on external ancillary services (9:39) Closing thoughts: the “cannabis economic wave” Links equio  New Frontier Financials Video InterviewRead more »

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