Membership Site and Online Course Marketing: How to Make, Market & Monetize Online Content - Subscribe Me at SubscribeMe.fm
About This Show
How to Make, Market & Monetize Online Digital Content and create a profitable online business with Membership Sites and Online Courses.
On this podcast, I talk about how to create both one-time products and recurring subscription-based products and services that bring in recurring income month after month, where you don't have to go hunting for new customers all the time, which allows you to focus more on creating a remarkable product that your customers love and appreciate and are willing to pay a subscription fee for.
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Most Recent Episode
Part 2: Product First? Or Audience First? - Ep #71
Part 2: Product First? Or Audience First? I talk about Strategy #2: Building an Audience First and THEN creating a product (ideally, productS) for that audience. Which is WAY easier said than done. And I'm also going to let you in on a little secret... that Strategy #1, which is Product First, Audience Next, and Strategy #2, which is Audience First, Product Next, are actually not mutually exclusive at all. You DON'T HAVE to choose just one or the other. You can actually do both. In fact, you MUST do both. But only in a certain order. And I'll talk about that in a second. Now to give you better context, I have to say this real quick about Strategy #1. The cool thing about Strategy #1, is that once you've accomplished that, then Strategy #2 - which is building an audience first - becomes kind of moot, because now you already have an existing audience who have already bought your first product. So creating additional products for an existing audience is going to be a lot easier than finding or building a new audience. I actually have a name for this: Go Deep, Then Wide. So when you find a niche where you have already created a product and you're starting to build up an audience in that niche, it is a lot easier to go deep into that niche, than to go wide, and start coming up with new niches that are unrelated to that product. Almost every single successful entrepreneur or company, almost always tends to go deep, before they go wide. Listen online at https://SubscribeMe.fmRead more »
Rated 5 out of
SubscribeMe.fm is an amazing value for time spent on listening to podcasts... the information provided is very useful & helpful for one & all... Kudos Ravi... :-)
Date published: 2015-10-13
Rated 5 out of
Something for everyone
Ravi, congratulations on a fine show! There's something in it for everyone. DOGPOO and DOSAA... unforgettable :-))
Date published: 2015-10-04