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Episode Info

Episode Info:

One of the biggest worries of business owners that someone will come along and copy or steal your work and try to claim it as their own. When you run a business, you create all kinds of things that run the risk of being copied—everything from website pages, sales pages, program guides, course modules, videos, audio recordings, PDFs, products, ebooks, to your business name or program name, and more!  

If someone swipes or copies your program content, website design or even your trademarked brand, it can be disheartening, infuriating, and deflating when this happens. But, you do have options on the legal front to protect your work. It’s important to understand WHEN you should send a Cease and Desist Letter and what you need to do BEFORE you send it.

 

In this episode Lisa shares:

  • 3 important times to send a Cease and Desist Letter
  • 3 steps to take when you use a Cease and Desist Letter, especially BEFORE you send it
  • How to create strong legal boundaries and policies to honor your work
  • Why Lisa associates Cease and Desist Letters with the crown chakra

 

Freebie:Download Episode 58 Tip Sheet

Resources:Easy Legal Steps - download the first book chapter free!

Episode 2 – The #1 Reason to Use Client Agreements

Episode 9 – Keep Copycats Away from Your Website where I talk about Website Terms & Conditions

Episode 5 – How to Protect Online Group Programs where I talk about Terms of Use

Episode 29 – Copyright 101 and When to Use the “Little C” if you want to learn more about CopyrightEpisode 25 – How to Trademark in 2 Steps: The Search & The Application to tell you more about Trademark

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