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Episode Info:

Public speaking is a craft -- a craft that no one really masters. It is a constant work in process, and for those who work at their craft, it is also a work in progress.


Award-winning speaker and best-selling author Joey Coleman shares how he has shaped his craft and how it has shaped him. And we can all learn from his experience and perspective.


In this episode, you'll discover:

  • Which of the three kinds of speakers you want to be
  • The benefits of looking at speaking as a craft and knowing your purpose
  • The existence of the energetic wave
  • Why you need to address the needs and desires of the audience members
  • Why it's essential to present in alignment with who you are
  • The essence of the human condition
  • Your opportunity to shape the listener's experience
  • When to build rapport with your audience
  • The three audiences you need to address in your presentations


Joey Coleman helps companies keep their customers. An award-winning speaker, he works with organizations around the world ranging from small startups to major brands such as Deloitte, Hyatt Hotels, Zappos, and Whirlpool. His First 100 Days® methodology fuels the remarkable experiences his clients deliver and dramatically improves their profits. His Wall Street Journal #2 best selling book, Never Lose a Customer Again, offers strategies and tactics for turning one-time purchasers into lifelong customers. When not speaking to audiences around the globe, Joey enjoys spending time with his amazing wife and two young sons in the mountains of Colorado.

Resources for this episode: - Joey Coleman

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