The Center of Attention is a podcast for anyone with (or in) an online audience who wants to understand how their digital behavior relates to the attention economy at large. By questioning data from multiple perspectives, Parse.ly co-founders and hosts Sachin Kamdar and Andrew Montalenti attempt to illuminate what we’re really paying attention to. Start paying attention.Read more »
The Center of Attention is a podcast for anyone with (or in) an online audience who wants to understand how their digital behavior relates to the attention economy at large. By questioning data from multiple perspectives, Parse.ly co-founders and hosts Sachin Kamdar and Andrew Montalenti attempt to illuminate what we’re really paying attention to. Start paying attention.Read Less
Earlier in his career, Matt Dulin, an editor at the Community Impact Newspaper, experienced a shift in the nature of his work. “Journalism jobs have inadvertently been redesigned, just through necessity,” Matt said. When conducting research at the Missouri School of Journalism, he was inspired to study one of the factors related to that change: audience engagement. Matt set out to learn whether journalists who practiced audience engagement—defined as using analytics or social media as part of your job—had higher job satisfaction. Turns out, audience engagement helped people find meaning in their work. Matt joins us to discuss what he learned from his research, why there’s a link between feedback and job satisfaction, and how audience engagement creates a positive feedback loop. Sachin and Andrew talk about how they define audience engagement and why feedback from data is so important. Plus, they go +1/-1 on common (and maybe thankfully not-so-common) jargon words. Subscribe to The Center of Attention on Apple Podcasts, Google Podcasts, Spotify, or Stitcher.