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Episode Info: Once Upon a Time As Kathleen: * Kathleen was a parent first * She has always wanted her own business, but at the same time she is the kind of person to get cold feet * Kathleen started out focusing on cooking healthy for kids * She wanted to make a business of selling healthy meals for kids, but she would have to spend a lot of time cooking on top of a full-time job she already had. That did not afford a lifestyle she wanted * Instead, she focused instead on teaching cooking classes and delivery and other things in the community * Now Kathleen has a website to help teach healthy eating * Once a week Kathleen delivers healthy foods supplied by local growers. It gets her more towards service than products, like she wants * Kathleen used to be so much more focused on the specific services she offered, as opposed to being focused on the overall purpose of her business * * Over time, Kathleen was able to narrow down her audience to women, not just specifically moms * Kathleen has been working in manufacturing for 11 years * Just about 3-6 months ago she realized that her customers needed the general knowledge of how to cook and eat healthy instead of just getting the meals pre-cooked * For anyone outside of her local area, she offers healthy meals simplified for $10. It’s an online course that’s a combination of an eBook, video presentation, and PDF worksheets * How can we change 5 hours of cooking for the week into 2? * All of it comes down to ingredients instead of a meal plan * Kathleen recommends 2 proteins, 3 starch/heavy sides, and 5 veggie sides * Make combinations of those to last the week * Use the tips to plan your meals and reduce waste in your business * It comes down to preparing your steps. Prep documents ahead of time, and anything else you can * Stop and think of where you’re experiencing waste in your business. Time? Money? Thoughts? Worries? * Kathleen delivers to her customers near her since buying in such bulk is much cheaper than grocery shopping individually * Toggl is one tool that Kathleen definitely recommends. It’s a way to time study yourself * You can track your time on an app on your phone. ItRead more ยป

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