Paint ED Podcast
About This Show
Podcast produced by the Painting and Decorating Contractors of America (PDCA).
Join Chris Shank, PDCA Education Director, as he interviews industry experts on how to build stronger businesses.
Founded in 1884, the PDCA is the only national trade association dedicated to the success of painting and decorating contractors through ethics, education and excellence. Today, PDCA is recognized and supported by many industry manufacturers and suppliers as the premier organization committed to helping professional painting and decorating contractors improve their business.
Most Recent Episode
Busting The SEO Myths with Aaron Hockel
6 days ago
Our favorite online marketing guru is back to help steer contractors straight on the subject of SEO (Search Engine Optimization). What can contractors reasonably expect to be able to improve on their own in order to be found in online searches? When does one cross over into the need for professional help to improve their SEO, and how much will it cost? Aaron Hockel of Alta Vista Strategic Partners starts with an explanation of SEO fundamentals, and then bravely dives into the murky waters of SEO myths and misinformation to shed some light.