Show Info: Get a look under the hoods of America's top marketing machines and hear from people who build them. Through engaging interviews, Target Marketing's Editor-in-Chief, Thorin McGee, uncovers how leading brands assemble high-performance marketing technology stacks.
Latane Conant, CMO of Appirio, visits the Marketing Garage to talk about how they've built Appirio's marketing capability to deliver the customer, brand and employee experiences needed for modern marketing. This episode is must-listen for any marketers challenged to get their teams to embrace new technologies, accountability and modern marketing.
