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Episode Info: Alex Goldfayn and Bill Ringle discuss the four pillars of effective sales and some of the key reasons that business development and sales people overcomplicate and add inefficiencies into the process, and what you can do about it to improve your sales quickly. >>> Visit MyQuestforTheBest.com  for complete show notes and more expert advice and inspiring stories to propel your small business growth. Alex Goldfayn is the author of 5 Minute Selling: The Proven, Simple System That Can Double Your Sales … Even When You Don’t Have Time. Top 3 Take-Aways from this Interview Selling more, and doing so quickly, is a function of thinking the right way – confidently, boldly, optimistically – and then communicating your optimism systematically to your customers and prospects. Fast sales growth is a function of mindset change and a system of simple behaviors. Call customers and prospects proactively, when you don’t need anything urgently, to see what they are working on and what you can help with. Tweet-Ready Insights from this Episode As long as we are in the game — as long as we persevere and keep trying — we have a chance to win the sale. #MQ4B Ep270 with Alex Goldfayn (@alexgoldfayn), author of 5 Minute SellingClick To TweetThe psychology of positive selling creates optimism, confidence, boldness, and proactivity. #MQ4B Ep270 with Alex Goldfayn (@alexgoldfayn), author of 5 Minute SellingClick To TweetIf you focus on building a relationship, the fear of picking up the phone will dissipate. #MQ4B Ep270 with Alex Goldfayn (@alexgoldfayn), author of 5 Minute SellingClick To TweetFear is the reason we don’t offer our customers additional products and services, even though they would love to know more and buy more. >> #MQ4B Ep270 with Alex Goldfayn (@alexgoldfayn), author of 5 Minute SellingClick To TweetThe first step in sales is to know how good you are so that you gain confidence, positivity, and boldness. #MQ4B Ep270 with Alex Goldfayn (@alexgoldfayn), author of 5 Minute SellingClick To TweetThe second step in sales is to communicate with customers and prospects more, because the more we communicate, the more we sell. >> #MQ4B Ep270 with Alex Goldfayn (@alexgoldfayn), author of 5 Minute SellingClick To TweetThe way to address fear is to ask your happy customers what they like about you. #MQ4B Ep270 with Alex Goldfayn (@alexgoldfayn), author of 5 Minute SellingClick To TweetThere is a big difference between knowing what to do and actually doing it. #MQ4B Ep270 with Alex Goldfayn (@alexgoldfayn), author of 5 Minute SellingClick To TweetWe need systematic action, implemented consistently, by everyone who faces customers over extended periods of time for positive momentum to grow. #MQ4B Ep270 with Alex Goldfayn (@alexgoldfayn), author of 5 Minute SellingClick To TweetIf you demonstrate to the customer that you care, you are ahead of 99.9% of the competition because almost nobody does that. #MQ4B Ep270 with Alex Goldfayn...
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