About This Show
Between Worlds is a technology podcast that takes you over the horizon and beyond borders, to bring you the global thinkers, innovators and troublemakers whose ideas challenge the world as we know it. From a courtyard cafe in Paris, to a busy sidewalk in Tokyo - each week futurist and global nomad, Mike Walsh, will share his personal conversations with some of the most fascinating people on the planet, recorded live in the field.
Most Recent Episode
Bruce Turkel on how to find the authentic truth of your brand
3 days ago
In an age of multiplying devices, platforms and social media channels - it can be tempting to forget the classic lessons of marketing and branding. On a recent trip to Miami, I caught up with Bruce Turkel, an author and marketing guru who has helped some of the world’s leading brands including Hasbro, Nike, American Express and Citicorp. We chatted about the challenges of marketing in this new fluid digital environment, and why some things - like discovering the authentic truth of your brand - will never change.