The role of a meeting planner has evolved over the last decade. There are reasons why it continues to make the Top Ten Most Stressful Job list each year: because it has a complex set of skills and responsibilities. This podcast is for those in the business events industry. Whether you are planning a meeting, conference, convention or corporate retreat, the base of each business event requires a strong foundation. As a meeting architect, today’s planner is required to be knowledgeable in an ever-evolving industry. Each week we will discuss the challenges, lessons learned, successes and how we build the very best experiences. Topics Discussed: How to find value when working with a venue Breaking down the implications of contract clauses How to determine the ROI on an event Introducing you to individuals on both sides of the planning process.Read more »
The role of a meeting planner has evolved over the last decade. There are reasons why it continues to make the Top Ten Most Stressful Job list each year: because it has a complex set of skills and responsibilities. This podcast is for those in the business events industry. Whether you are planning a meeting, conference, convention or corporate retreat, the base of each business event requires a strong foundation. As a meeting architect, today’s planner is required to be knowledgeable in an ever-evolving industry. Each week we will discuss the challenges, lessons learned, successes and how we build the very best experiences. Topics Discussed: How to find value when working with a venue Breaking down the implications of contract clauses How to determine the ROI on an event Introducing you to individuals on both sides of the planning process.Read Less
On this episode, Brenda is joined by Liz Akey, Executive Director & President of EMA Marketing.
Brenda and Liz have a great conversation uncovering the steps that Liz took and the experience she built to get to where she is today.
Discussed in this episode:
Key Learning: There are a number of areas and verticals one can work in. However, in this industry ROI for all stakeholders is essential.
Connect with Liz: EMA Marketing
LinkedIn: Liz Akey
➡️ The Meeting Architect Podcast is proudly brought to you by The Howes Group