About This Show
Launched in 2006, MediaShift has become the premier destination for insight and analysis at the intersection of media and technology. The MediaShift network includes the sites MediaShift, EducationShift, and MetricShift, as well as workshops and weekend hackathons, email newsletters, a weekly podcast and a series of DigitalEd online trainings.
Most Recent Episode
#258: Social Viewing of the Winter Olympics; New York Times’ Jim Rutenberg
3 days ago
In the news this week, the Winter Olympics have seen lower TV ratings as expected, but NBC has made a big push into live-streaming and digital platforms to keep young people involved. Facebook said it would support publishers’ paywalls in its mobile app for the first time, and let them keep 100% of revenues. Will it turn around Facebook’s bad rap after its algorithm change? Apple News is bringing huge traffic to some publishers but is still struggling to drive ad revenues for them. Our Metric of the Week is Audience Impact, and the New York Times media columnist Jim Rutenberg stops by to discuss the recent highs and lows at the Times and his reporting on a porn star and President Trump.
Rated 5 out of
Love this show!
Such a great topical show about what's going on in the media. I love listening to it on Friday afternoons on my drive home. Mark is a great moderator, and they always have interesting guests. These guys turn around stories so fast. Love the insights.
Date published: 2014-03-21