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During this hour with Marnie and guest, Richard Franzi, you’ll discover: Why content marketing makes all the difference and how to maximize it now. How to create valuable content fast The secret sauce of content marketing The 4 organizing strategies that will help you effectively compete in the future. The effect of unintended consequences on your business and how to minimize or eliminate them now The 6 keys to securing your business success Richard Franzi is a bestselling author, entrepreneur, keynote speaker, and the leader of a large learning community of CEOs in Southern California. He helps leaders understand how to use content marketing to build their businesses, brands, and communities. His new book, Killing Cats Leads to Rats, is available from any major bookseller. Learn more at www.CriticalMassforBusiness.com.

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