Stitcher for Podcasts

Get the App Open App
Bummer! You're not a
Stitcher Premium subscriber yet.
Learn More
Start Free Trial
$4.99/Month after free trial

Show Info

Episode Info

Episode Info:

Voice of customer is all about asking your customers what they really think of your product or service, and then using that to tailor really effective marketing campaign.

Our guest this week is Mary Iannotti, who shares her insights and experiences.


Here are the teams Toolbox recommendations:

Sarah: Adele Ravella’s Buyer Personas

Michele: Ann Handley’s newsletter

Clare: Terry Gross’s All I Did Was Ask.


Visit our website,


Marketing Breakout is a production of Typeset and Mantis Research.



Read more »

Discover more stories like this.

Like Stitcher On Facebook


Show Info

Episode Options

Listen Whenever

Similar Episodes

Related Episodes